Mohammad Rahim Esfidani

Associate Professor

Update: 2024-11-21

Mohammad Rahim Esfidani

College of Management / مديريت بازرگاني

Journal Paper

  1. "It Is Probably Fake but Let Us Share It! Role of Analytical Thinking, Overclaiming and Social Approval in Sharing Fake News"
    Emad Rahmanian, Mohammad Rahim Esfidani
    Journal of Creative Communications, Vol. 18, No 1, 2022
  2. "Rise and fall of interactions with brand communities"
    Saeed Arabloie Moghaddam, Mohammad Rahim Esfidani
    Marketing Intelligence & Planning, Vol. 40, No 6, pp.772-786, 2022
  3. "Music and consumer behavior in chain stores: theoretical explanation and empirical evidence"
    Mohammad Rahim Esfidani, Shirin Rafiei Samani, Amir Khanlari
    International Review of Retail Distribution and Consumer Research, Vol. XX, pp.1-18, 2022
  4. "STAY HOME AND SHOP TOGETHER"
    Behnam Izadi, Linying Dong, Mohammad Rahim Esfidani
    Journal of Electronic Commerce Research, Vol. 22, No 1, 2021
  5. "Identifying the Factors Affecting the Selection of B2B Online Market Entry Strategies Using Soft System Methodology (Case Study: IT Industry knowledge-based companies)"
    MOHSEN KARAMI, Abasali Rastegar, Adel Azar, Davoud Feyz, Mohammad Rahim Esfidani
    journal of system management, Vol. 6, No 2, 2020
  6. "Antecedents of students’ identification with university brands: A study on public universities in Iran"
    Reza Fazli-Salehi, Mohammad Rahim Esfidani, Ivonne M. Torres, Miguel Angel Zuniga
    Asia Pacific Journal of Marketing and Logistics, Vol. 31, No 4, pp.830-854, 2019
  7. "Developing a Specialized Service Quality Model for Universities"
    Reza Fazli-Salehi, Mohammad Rahim Esfidani, Ivonne M. Torres, Miguel Angel Zuniga
    Services Marketing Quarterly, Vol. 40, No 3, pp.206-223, 2019
  8. "The Role of User Involvement, User Involvement Types, Product Category Involvement and Advertising Appeals in Social Media Advertising Effectiveness: A Middle East Context (Iran)"
    Mohsen Pashena, Mohammad Rahim Esfidani, Seyed Mohammadbagher Jafari
    Journal of Creative Communications, Vol. 14, No 2, pp.85-117, 2019
  9. "ustomer Decision-Making Styles as a Tool for Segmenting Digital Products Market in IRAN"
    Shahryar Mohsenin, Amir Sahab Sharif Samet, Mohammad Rahim Esfidani, Lucas Skoufa
    Journal of Islamic Marketing, Vol. XX, 2018
  10. "Influencing VSN users’ purchase intentions"
    Marjan Mortazavi, Mohammad Rahim Esfidani, Ali Shaemi Barzoki
    Journal of Research in Interactive Marketing, Vol. 8, No 2, pp.102-123, 2014
  11. "The impacts of relationship marketing on cognitive dissonance, satisfaction, and loyalty"
    Seyed Shahin Sharifi, Mohammad Rahim Esfidani
    International Journal of Retail & Distribution Management, Vol. 42, No 6, pp.553-575, 2014
  12. "Evaluation of Tarbiat Modares University brand based on University Brand Ecosystem Model"
    Hossein Khanifar, Mohammad Rahim Esfidani, Hosein Nazari, Jalal Naderi
    International Journal of Academic Research in Business and Social Sciences, Vol. 3, No 7, pp.628-642, 2013
  13. "Identification and Prioritization of the Affecting Factors on CRM Implementation in Edible Oil Industry"
    Nazila Mohebbi, Mohammad Ali Shahhoseini, Mohammad Rahim Esfidani
    Journal of Basic and Applied Scientific researchh, Vol. 2, No 5, pp.4993-5001, 2012
  14. "Intellectual Marketing Strategy"
    Hashem Aghazadeh, Mohammad Rahim Esfidani, Mina Mehr Nush
    Knowledge Management, Vol. 17, No 65, pp.124-135, 2004
  15. "Internet Marketing Strategies"
    Mohammad Rahim Esfidani, Hashem Aghazadeh
    Iranian Economic Review, Vol. 12, No 18, pp.179-191, 1999
  16. "Visual Metaphors in Advertising: A Bibliometric Analysis & Visualization"
    Aida Shiva, Masoumeh Hosseinzadeh Shahri, میر احمد امیرشاهی, Mohammad Rahim Esfidani
    brand, Vol. 11, No 1, 2024
  17. "Development of service brand judgment model from customers' point of view"
    Mojtaba Salehi, Mohammad Rahim Esfidani
    Journal of Strategic Management Studies, Vol. 14, No 56, pp.83-104, 2023
  18. "Impact of Social Comparison on Fake News Release and News Credibility"
    Mohammad Rahim Esfidani, Amirhosein Khanmohammadi
    Information Management Quarterly, Vol. 8, No 2, pp.174-201, 2023
  19. "Designing a model of international marketing strategy and export performance in small and medium-sized companies"
    Mohammad Badkoobei, Mohammad Rahim Esfidani
    Journal of Strategic Management Studies, Vol. 13, No 52, pp.255-285, 2023
  20. "Designing a Mental Cognitive Mapping Model Using the Zaltman Metaphorical Extraction Technique (ZIMET)"
    Seyede Shima Karanjam, Seyed Reza Seyed Javadin, Mohammad Rahim Esfidani, Moslem Alimohammadlou
    Quarterly journal of new media studies, Vol. 8, No 32, 2023
  21. "Formulating the Process of Policy Making Based on Positioning in the Field of Retail Sales in the Iranian Market"
    Shadi Hosseini, Seyed Abolghasem Mira, Mohammad Rahim Esfidani
    Public policy in government management, Vol. 13, No 47, pp.65-74, 2022
  22. "The Effect of Humor Types on the Advertising Virality: Humor Style and Social Ties of Consumers in Social Networks"
    Mohammad Rahim Esfidani, Tahmours Hasangholi Pouryasouri, Nima Barmar
    Consumer behavior studies, Vol. 9, No 3, pp.1-18, 2022
  23. "Recognizing the Framework of Partner Selection in Promotional Alliances through Systematic Literature Review"
    مریم پرچمی سرقین, Mohammad Rahim Esfidani, MOHAMMADHADI SADEGH, Masoud Keymasi, شهریار عزیزی
    brand, Vol. 9, No 2, pp.115-138, 2022
  24. "USER ENTREPRENEURS: MOTIVES, SOCIAL AND HUMAN CAPITAL (CASE STUDY: KICKSTARTER)"
    Hooman Ahvari, Ali Divandri, Mohammad Rahim Esfidani, Amir Akhalsi
    Entrepreneurship Development, Vol. 14, No 4, pp.561-579, 2022
  25. "The Effect of Manufacturer Logo in Retail Stores on Purchasing Behavior: Based on the Context Effects and Signaling Theory"
    Mohammad Rahim Esfidani, Ali Yousefi
    brand, Vol. 8, No 2, pp.117-148, 2021
  26. "Identifying the Drivers of the Business Model Innovation Using a Systematic Review"
    Pegah Emami eghlimi, Mohammad Rahim Esfidani, Seyed Abolghasem Mira
    inovation management in defensive organizations, Vol. 4, No 12, pp.49-76, 2021
  27. "The Effect of Price Promotion Claims on the Instagram Users’ Engagement Rate"
    Mohammad Rahim Esfidani
    Information Management Quarterly, Vol. 6, No 2, pp.131-152, 2021
  28. "Identifying the concept, causes and consequences of salesforce culture"
    Seyed Reza Seyed Javadin, مجتبی بهرامی, Mohammad Rahim Esfidani, Ali Akbar Farhangi, Abasali Rastegar
    Journal of Strategic Management Studies, Vol. تابستان, No 42, 2020
  29. "A Model for New Financial Product Development in the Capital Market of Iran"
    Ali Divandri, Mohammad Rahim Esfidani, محمد اسماعیل فدایی نژاد , Hossein Jalilian
    management resarch in iran, Vol. 24, No 1, 2020
  30. "Effect of IT Innovation and Knowledge Network on Food Exporter Performance"
    Mohammad Rahim Esfidani, Nakisa Rezaee, Sara Ramezani
    Journal of Intrenational Business Administration, Vol. 2, No 4, 2019
  31. "Developing an Entrepreneurial Ecosystem Model for IT Startups (Case Study: South Khorasan)"
    Mahbube Falah, Mojtaba Amiri, Nastaran Hajiheydari, Nader Seyyedamiri, Mohammad Rahim Esfidani
    RSS Feed |Save Records |Printable Version | Recommend | Share Management Researches Articles in Press Current Issue Journal Archive Volume Volume 11 (2018) Issue Issue 39 Volume Volume 10 (2017) Volume Volume 9 (2016) Volume Volume 8 (2015) Volume Volume 7 (2014) Volume Volume 6 (2013) Volume Volume 5 (2012) Volume Volume 4 (2011) The journal of Public Management Researches, Vol. 12, No 45, 2019
  32. "The Effect of Product Design on Comsumer Psychological Response"
    Mohammad Rahim Esfidani, Sajjad Abdolahpour, Farshid Khamuei
    management resarch in iran, Vol. 23, No 3, 2019
  33. "Designing a Typology for Visual Rhetoric with a Focus on the Interaction of Metaphor and Metonymy in Print Advertising"
    Zahra Kashanizadeh, Mohammad Rahim Esfidani, Masoud Keymasi, Mitra Manavi Rad
    new marketing research journal, Vol. 9, No 1, 2019
  34. "Customer Lifetime Value Evaluation"
    Mohammad Rahim Esfidani, Fatemeh Toopa Esfandiari
    Business Management Exploration, Vol. 11, No 21, 2019
  35. "B2B Brand Identity and its Antecedents"
    Mohammad Rahim Esfidani, Ali Haj Mohammd Ali
    business management perspective, Vol. 17, No 36, 2019
  36. "Identifying and Investigating Types of Consumer Relationships with Brand Communities on Instagram"
    Saeed Arabloie Moghaddam, Mohammad Rahim Esfidani, Hashem Aghazadeh, Tayebeh Zandipour
    Journal Of Business Management, Vol. 10, No 3, pp.529-546, 2018
  37. "Typology of Export Behavior of Exporting Firms in Iran Electrical Industry"
    Mohammad Rahim Esfidani, Tahmours Hasangholi Pouryasouri, محمد صالح ترکستانی, Amir Reza Rohani
    Journal Of Business Management, Vol. 10, No 1, pp.1-30, 2018
  38. "The Effect of Internal and External Social Capital on Radical Product Innovation in the Study of Innovative Companies in Tehran International Fair"
    Esmaeil Shah Tahmasebi, Mohammad Rahim Esfidani, Seyed saeed Ghavam shahidi
    Entrepreneurship Development, Vol. 10, No 1, pp.141-159, 2017
  39. "Developing electronic hub in Iran (a feasibility study)"
    Mohammad Rahim Esfidani, روح اله نوری , Zahra Zare, Maryam Karimi, Maryam Zare
    Iranian electric industry journal of quality and productivity, Vol. 5, No 9, pp.81-89, 2016
  40. "Brand salience and customer loyalty in tourism"
    Meisam Shir Khodae, Soheil Nejat, Mohammad Rahim Esfidani, Mahboobeh Shahi
    Tourism management Studies, Vol. 10, No 32, pp.111-129, 2016
  41. "The relation of consumer behavior and customer loyalty in Bahman group after sales service"
    Faezeh Khadem, Mohammad Rahim Esfidani, مهدی خادمی
    Journal of Management Sciences, Vol. 10, No 40, pp.67-84, 2016
  42. "Cause related marketing in business"
    Ali Asghar Rashid, Mohammad Rahim Esfidani, Ali Hamidi Zadeh
    Tadbir, Vol. 26, No 281, 2016
  43. "Self-Steam and Brand love"
    Mohammad Rahim Esfidani, Siheil Nejat, Hosein Bahmani
    new marketing research journal, Vol. 5, No 4, pp.1-20, 2016
  44. "Customer response to the retailer’s unethical behavior"
    Vahid Gholizadeh, Mohammad Rahim Esfidani, Iman Ahmadi
    Journal of Strategic Managemeng Researches, Vol. 21, No 58, pp.9-27, 2015
  45. "Sports sponsorship and customer loyalty"
    Hamid Reza Nejad Ali, Mohammad Rahim Esfidani, Mohammad Parivand
    Sport, Vol. 7, No 32, pp.119-132, 2015
  46. "The Relationships between Power and Dependence in Marketing Channels from Target Perspective: Case of Iran Handmade Carpet Art-Industry"
    Shahryar Mohsenin, Mohammad Rahim Esfidani, Hamidreza Hassanzadeh, Hossein Khanifar
    Journal Of Organizational Culture Management, Vol. 13, No 1, pp.67-89, 2015
  47. "The Effects of Variety Seeking and Novelty Seeking on Tourists’ Revisit Intention (Case study: Tehran’s tourists)"
    Hosein Balouchi, Mohammad Rahim Esfidani, Alli Amouei Ojaki
    Journal Of Business Management, Vol. 7, No 1, pp.43-65, 2015
  48. "Effectiveness assessment by psychological and managerial theories"
    Vahid Araee, Mohammad Rahim Esfidani
    Human Resource Management Researches, Vol. 6, No 3, pp.67-49, 2014
  49. "Ethical Behavior in Marketing (Personal Selling)"
    Majid Goli Motlagh, Hashem Aghazadeh, Mohammad Rahim Esfidani
    business management perspective, Vol. زمستان 92, No 16, pp.113-132, 2014
  50. "Consumer Behavior and the Internet Marketing Strategies"
    Seyed Reza Seyed Javadin, Ali Divandri, Mohammad Rahim Esfidani
    IRANIAN JOURNAL OF TRADE STUDIES, Vol. زمستان 92, No 69, pp.182-159, 2014
  51. "BI in Insurance Industry"
    Tahereh Abdari, Mohammad Rahim Esfidani
    Journal of Concrete Structures and Materials, Vol. 15, No 40, pp.10-17, 2013
  52. "Decision making Style in Home Appliance Market"
    Shahryar Mohsenin, Mohammad Rahim Esfidani, mohsen karami, Ahmad Khaje Dehaghani
    Journal Of Business Management, Vol. 5, No 2, pp.149-168, 2013
  53. "Service Quality Dimensions"
    Ali Asghar Sajedi Far, Mohammad Rahim Esfidani, Tahmours Hasangholi Pouryasouri
    business management perspective, Vol. زمستان, No 12, pp.129-148, 2013
  54. "studying the Influence of Organizational Factors om the Acceptance of Using Combined Heat and Power Plants (Small-Scale Generation) by Organizational Consumers"
    Mehdi Momeni, Mohammad Rahim Esfidani, Ali Heidari
    new marketing research journal, Vol. 2, No 2, pp.37-50, 2012
  55. "the sffect of electronic services quality on trust-building in online customers of tehrab's Brokerage Firms"
    Ali Asghar Sajedi Far, Mohammad Rahim Esfidani, Mohammad Hosein Vahdat Zadeh, Meysam Mahmoodi Azar
    Journal of Information Technology Management, Vol. 4, No 11, pp.47-68, 2012
  56. "e-Commerce Readiness and ROI: Meta-analysis"
    سعید فتحی, Mohammad Rahim Esfidani, Parisa Yaghobi
    JOURNAL OF DANESHVAR BEHAVIOUR, Vol. 2, No 1, pp.41-54, 2012
  57. "The Effect of e-Service Quality on Trust and Satisfaction"
    Tahmours Hasangholi Pouryasouri, Mohammad Rahim Esfidani, Ali Asghar Sajedi Far, Ebrahim Mohammadi
    Quarterly Journal of New Economy & Commerce, Vol. پاییز 91, 2012
  58. "Investigation of Customer Compliant Behavior From After Sales Service of Saipa Company"
    Hamid Zare, Mohammad Rahim Esfidani, Masoud Mosavi
    Journal Of Organizational Culture Management, Vol. 10, No 1, 2012
  59. "The Analysis of the Effect of Electronic Service Quality on Online Customer Retention in Tehran Brokerage Firms"
    Mohammad Rahim Esfidani, Tahmours Hasangholi Pouryasouri, Ali Asghar Sajedi Far
    Journal of Management Sciences, Vol. 7, No 25, pp.21-44, 2012
  60. "Comparative Overview of the Status of Iran's Packaging Industry with other Countries"
    روح اله نوری, Mehdi Fathollah, Mohammad Rahim Esfidani, Afshin Ali Pour Pijani
    JOURNAL OF PACKAGING SVIENCE AND TECHNIQUES, Vol. 3, No 9, pp.32-45, 2012
  61. "B2B eCommerce"
    محمد مهدی پرهیزکاری, حسین عباسی اسفنجانی, Mohammad Rahim Esfidani
    بررسی های بازرگانی, Vol. بهمن و اسفند 90, No 51, pp.71-82, 2012
  62. "A Roadmap for Single Window Implementation"
    Mohammad Rahim Esfidani, احسان آقاجری
    بررسی های بازرگانی, Vol. 1, No 51, pp.15-18, 2012
  63. "Strategic issues in IT"
    لطف اله فروزنده , حسین عباسی اسفنجانی , Mohammad Rahim Esfidani
    بررسی های بازرگانی, Vol. 9, No 49, pp.2-9, 2011
  64. "e-Commerce education Package"
    روح اله نوری, Mohammad Abooyee Ardakan, Mohammad Rahim Esfidani
    quarterly journal of research in educational systems, Vol. 5, No 13, 2011
  65. "Effect of the Internet on Insurance Marketing Performance"
    الهه اسماعیلی آهنگرکلایی , Mohammad Rahim Esfidani, علی رضا دقیقی اصلی
    Insurance Journal, Vol. 26, No 102, pp.83-113, 2011
  66. "Internet Marketing Strategy"
    Seyed Reza Seyed Javadin, Mohammad Rahim Esfidani, حمید اسفیدانی
    business management perspective, Vol. 10, No 5, pp.111-125, 2011
  67. "Consumer Behavior Pattern and Internet Marketing Strategy: home appliances industry"
    غلامحسین نیکوکار , Ali Divandri, عبدالحمید ابراهیمی , Mohammad Rahim Esfidani
    Journal Of Business Management, Vol. 1, No 2, pp.135-150, 2009
  68. "Use of information technology (IT) in a sustainable competitive advantage, leading companies manufacturing case study"
    Hashem Aghazadeh, Mohammad Rahim Esfidani
    IRANIAN JOURNAL OF TRADE STUDIES, Vol. 12, No 46, pp.89-117, 2008
  69. "Assess the maturity level of the top exporters of electronic commerce in 1382"
    Hashem Aghazadeh, Mohammad Rahim Esfidani
    Tahghighat-E-Eghtesadi, Vol. 41, No 75, pp.75-109, 2006
  70. "zzzz"
    Ahmad Jafar Nezhad Chaghoushi, Mohammad Rahim Esfidani
    women's studies sociological and psychological, Vol. 7, No 1, pp.104-77, 2005

Conference Paper

  1. "Business to Business Brand Personality: The Effect of Purchase Complexity and tendency to Long-Term Relationship"
    Mohammad Rahim Esfidani
    CBIM 2016, 2016
  2. "Brand Identity Structural Modeling in B2B market of IT industry"
    Mohammad Rahim Esfidani, Sara Ramezani
    2015 Center for Business & Industrial Marketing Workshop, 2015
  3. "The Effect of the Channel Integration Quality on the Intention to Purchase from Omnichannel: Mediating Role of Perceived Fluency"
    یاسر ترکانلو, Mohammad Rahim Esfidani, سیدجعفر زنوزی
    International Congress on Management, Economy, Humanities and Business Development, 2024
  4. "Consumer Behavior and Economic Crisis (Sanctions and Cronavirus)"
    Mohammad Rahim Esfidani
    Global Business Management Excellence, 2021
  5. "The Impact of Cognitive Age on Fashion Buying Behavior"
    هما آزمایش فرد, Mohammad Rahim Esfidani
    National Conference on Improvment and Rebuilding of Organization and Businesses, 2020
  6. "Study Factors influencing the willingness to buy green products"
    Mohammad Rahim Esfidani, Mahdi Mohazabi, Siheil Nejat, Fatemeh Toopa Esfandiari
    Green Economics, 2015
  7. "Integrated Marketing Communication Model"
    Masood Sadeh Del, Mohammad Rahim Esfidani
    International Management Conference, 2014
  8. "The Effect of Casual marketing on the Loyalty and Brand Attitude"
    Hamidreza Hassanzadeh, Mohammad Rahim Esfidani, Maryam Sarikhani
    First National Marketing Conference, 2014
  9. "Strategic Performance Assessment"
    Ali Asghar Sajedi Far, Ali Hashemzehi, Mohammad Rahim Esfidani
    international Conference on strategic management, 2013
  10. "Barriers of the e-Commerce Implementation in the Insurance Industry"
    Hasan Farrokh Zadeh, Ali Asghar Sajedi Far, Mohammad Rahim Esfidani
    Insurance Business, 2013
  11. "Packaging Industry Value Chain in Iran"
    روح اله نوری, Mohsen Salehi, Mehdi Fathollah, Mohammad Rahim Esfidani, Mojgan Rahbar Azad
    Logistic and Supply Chain, 2012