اساتيد - ftm- دانشکده مدیریت صنعتی و فناوری
Journal Paper
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"It Is Probably Fake but Let Us Share It! Role of Analytical Thinking, Overclaiming and Social Approval in Sharing Fake News"
Emad Rahmanian,
Mohammad Rahim Esfidani
Journal of Creative Communications,
Vol. 18,
No 1,
2022
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"Rise and fall of interactions with brand communities"
Saeed Arabloie Moghaddam,
Mohammad Rahim Esfidani
Marketing Intelligence & Planning,
Vol. 40,
No 6,
pp.772-786,
2022
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"Music and consumer behavior in chain stores: theoretical explanation and empirical evidence"
Mohammad Rahim Esfidani,
Shirin Rafiei Samani,
Amir Khanlari
International Review of Retail Distribution and Consumer Research,
Vol. XX,
pp.1-18,
2022
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"STAY HOME AND SHOP TOGETHER"
Behnam Izadi,
Linying Dong,
Mohammad Rahim Esfidani
Journal of Electronic Commerce Research,
Vol. 22,
No 1,
2021
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"Identifying the Factors Affecting the Selection of B2B Online Market Entry Strategies Using Soft System Methodology (Case Study: IT Industry knowledge-based companies)"
MOHSEN KARAMI,
Abasali Rastegar,
Adel Azar,
Davoud Feyz,
Mohammad Rahim Esfidani
journal of system management,
Vol. 6,
No 2,
2020
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"Antecedents of students’ identification with university brands: A study on public universities in Iran"
Reza Fazli-Salehi,
Mohammad Rahim Esfidani,
Ivonne M. Torres,
Miguel Angel Zuniga
Asia Pacific Journal of Marketing and Logistics,
Vol. 31,
No 4,
pp.830-854,
2019
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"Developing a Specialized Service Quality Model for Universities"
Reza Fazli-Salehi,
Mohammad Rahim Esfidani,
Ivonne M. Torres,
Miguel Angel Zuniga
Services Marketing Quarterly,
Vol. 40,
No 3,
pp.206-223,
2019
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"The Role of User Involvement, User Involvement Types, Product Category Involvement and Advertising Appeals in Social Media Advertising Effectiveness: A Middle East Context (Iran)"
Mohsen Pashena,
Mohammad Rahim Esfidani,
Seyed Mohammadbagher Jafari
Journal of Creative Communications,
Vol. 14,
No 2,
pp.85-117,
2019
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"ustomer Decision-Making Styles as a Tool for Segmenting Digital Products Market in IRAN"
Shahryar Mohsenin,
Amir Sahab Sharif Samet,
Mohammad Rahim Esfidani,
Lucas Skoufa
Journal of Islamic Marketing,
Vol. XX,
2018
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"Influencing VSN users’ purchase intentions"
Marjan Mortazavi,
Mohammad Rahim Esfidani,
Ali Shaemi Barzoki
Journal of Research in Interactive Marketing,
Vol. 8,
No 2,
pp.102-123,
2014
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"The impacts of relationship marketing on cognitive dissonance, satisfaction, and loyalty"
Seyed Shahin Sharifi,
Mohammad Rahim Esfidani
International Journal of Retail & Distribution Management,
Vol. 42,
No 6,
pp.553-575,
2014
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"Evaluation of Tarbiat Modares University brand based on University Brand Ecosystem Model"
Hossein Khanifar,
Mohammad Rahim Esfidani,
Hosein Nazari,
Jalal Naderi
International Journal of Academic Research in Business and Social Sciences,
Vol. 3,
No 7,
pp.628-642,
2013
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"Identification and Prioritization of the Affecting Factors on CRM Implementation in Edible Oil Industry"
Nazila Mohebbi,
Mohammad Ali Shahhoseini,
Mohammad Rahim Esfidani
Journal of Basic and Applied Scientific researchh,
Vol. 2,
No 5,
pp.4993-5001,
2012
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"Intellectual Marketing Strategy"
Hashem Aghazadeh,
Mohammad Rahim Esfidani,
Mina Mehr Nush
Knowledge Management,
Vol. 17,
No 65,
pp.124-135,
2004
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"Internet Marketing Strategies"
Mohammad Rahim Esfidani,
Hashem Aghazadeh
Iranian Economic Review,
Vol. 12,
No 18,
pp.179-191,
1999
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"Visual Metaphors in Advertising: A Bibliometric Analysis & Visualization"
Aida Shiva,
Masoumeh Hosseinzadeh Shahri,
میر احمد امیرشاهی,
Mohammad Rahim Esfidani
brand,
Vol. 11,
No 1,
2024
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"Development of service brand judgment model from customers' point of view"
Mojtaba Salehi,
Mohammad Rahim Esfidani
Journal of Strategic Management Studies,
Vol. 14,
No 56,
pp.83-104,
2023
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"Impact of Social Comparison on Fake News Release and News Credibility"
Mohammad Rahim Esfidani,
Amirhosein Khanmohammadi
Information Management Quarterly,
Vol. 8,
No 2,
pp.174-201,
2023
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"Designing a model of international marketing strategy and export performance in small and medium-sized companies"
Mohammad Badkoobei,
Mohammad Rahim Esfidani
Journal of Strategic Management Studies,
Vol. 13,
No 52,
pp.255-285,
2023
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"Designing a Mental Cognitive Mapping Model Using the Zaltman Metaphorical Extraction Technique (ZIMET)"
Seyede Shima Karanjam,
Seyed Reza Seyed Javadin,
Mohammad Rahim Esfidani,
Moslem Alimohammadlou
Quarterly journal of new media studies,
Vol. 8,
No 32,
2023
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"Formulating the Process of Policy Making Based on Positioning in the Field of Retail Sales in the Iranian Market"
Shadi Hosseini,
Seyed Abolghasem Mira,
Mohammad Rahim Esfidani
Public policy in government management,
Vol. 13,
No 47,
pp.65-74,
2022
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"The Effect of Humor Types on the Advertising Virality: Humor Style and Social Ties of Consumers in Social Networks"
Mohammad Rahim Esfidani,
Tahmours Hasangholi Pouryasouri,
Nima Barmar
Consumer behavior studies,
Vol. 9,
No 3,
pp.1-18,
2022
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"Recognizing the Framework of Partner Selection in Promotional Alliances through Systematic Literature Review"
مریم پرچمی سرقین,
Mohammad Rahim Esfidani,
MOHAMMADHADI SADEGH,
Masoud Keymasi,
شهریار عزیزی
brand,
Vol. 9,
No 2,
pp.115-138,
2022
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"USER ENTREPRENEURS: MOTIVES, SOCIAL AND HUMAN CAPITAL (CASE STUDY: KICKSTARTER)"
Hooman Ahvari,
Ali Divandri,
Mohammad Rahim Esfidani,
Amir Akhalsi
Entrepreneurship Development,
Vol. 14,
No 4,
pp.561-579,
2022
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"The Effect of Manufacturer Logo in Retail Stores on Purchasing Behavior: Based on the Context Effects and Signaling Theory"
Mohammad Rahim Esfidani,
Ali Yousefi
brand,
Vol. 8,
No 2,
pp.117-148,
2021
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"Identifying the Drivers of the Business Model Innovation Using a Systematic Review"
Pegah Emami eghlimi,
Mohammad Rahim Esfidani,
Seyed Abolghasem Mira
inovation management in defensive organizations,
Vol. 4,
No 12,
pp.49-76,
2021
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"The Effect of Price Promotion Claims on the Instagram Users’ Engagement Rate"
Mohammad Rahim Esfidani
Information Management Quarterly,
Vol. 6,
No 2,
pp.131-152,
2021
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"Identifying the concept, causes and consequences of salesforce culture"
Seyed Reza Seyed Javadin,
مجتبی بهرامی,
Mohammad Rahim Esfidani,
Ali Akbar Farhangi,
Abasali Rastegar
Journal of Strategic Management Studies,
Vol. تابستان,
No 42,
2020
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"A Model for New Financial Product Development in the Capital Market of Iran"
Ali Divandri,
Mohammad Rahim Esfidani,
محمد اسماعیل فدایی نژاد ,
Hossein Jalilian
management resarch in iran,
Vol. 24,
No 1,
2020
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"Effect of IT Innovation and Knowledge Network on Food Exporter Performance"
Mohammad Rahim Esfidani,
Nakisa Rezaee,
Sara Ramezani
Journal of Intrenational Business Administration,
Vol. 2,
No 4,
2019
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"Developing an Entrepreneurial Ecosystem Model for IT Startups (Case Study: South Khorasan)"
Mahbube Falah,
Mojtaba Amiri,
Nastaran Hajiheydari,
Nader Seyyedamiri,
Mohammad Rahim Esfidani
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Vol. 12,
No 45,
2019
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"The Effect of Product Design on Comsumer Psychological Response"
Mohammad Rahim Esfidani,
Sajjad Abdolahpour,
Farshid Khamuei
management resarch in iran,
Vol. 23,
No 3,
2019
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"Designing a Typology for Visual Rhetoric with a Focus on the Interaction of Metaphor and Metonymy in Print Advertising"
Zahra Kashanizadeh,
Mohammad Rahim Esfidani,
Masoud Keymasi,
Mitra Manavi Rad
new marketing research journal,
Vol. 9,
No 1,
2019
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"Customer Lifetime Value Evaluation"
Mohammad Rahim Esfidani,
Fatemeh Toopa Esfandiari
Business Management Exploration,
Vol. 11,
No 21,
2019
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"B2B Brand Identity and its Antecedents"
Mohammad Rahim Esfidani,
Ali Haj Mohammd Ali
business management perspective,
Vol. 17,
No 36,
2019
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"Identifying and Investigating Types of Consumer Relationships with Brand Communities on Instagram"
Saeed Arabloie Moghaddam,
Mohammad Rahim Esfidani,
Hashem Aghazadeh,
Tayebeh Zandipour
Journal Of Business Management,
Vol. 10,
No 3,
pp.529-546,
2018
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"Typology of Export Behavior of Exporting Firms in Iran Electrical Industry"
Mohammad Rahim Esfidani,
Tahmours Hasangholi Pouryasouri,
محمد صالح ترکستانی,
Amir Reza Rohani
Journal Of Business Management,
Vol. 10,
No 1,
pp.1-30,
2018
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"The Effect of Internal and External Social Capital on Radical Product Innovation in the Study of Innovative Companies in Tehran International Fair"
Esmaeil Shah Tahmasebi,
Mohammad Rahim Esfidani,
Seyed saeed Ghavam shahidi
Entrepreneurship Development,
Vol. 10,
No 1,
pp.141-159,
2017
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"Developing electronic hub in Iran (a feasibility study)"
Mohammad Rahim Esfidani,
روح اله نوری ,
Zahra Zare,
Maryam Karimi,
Maryam Zare
Iranian electric industry journal of quality and productivity,
Vol. 5,
No 9,
pp.81-89,
2016
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"Brand salience and customer loyalty in tourism"
Meisam Shir Khodae,
Soheil Nejat,
Mohammad Rahim Esfidani,
Mahboobeh Shahi
Tourism management Studies,
Vol. 10,
No 32,
pp.111-129,
2016
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"The relation of consumer behavior and customer loyalty in Bahman group after sales service"
Faezeh Khadem,
Mohammad Rahim Esfidani,
مهدی خادمی
Journal of Management Sciences,
Vol. 10,
No 40,
pp.67-84,
2016
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"Cause related marketing in business"
Ali Asghar Rashid,
Mohammad Rahim Esfidani,
Ali Hamidi Zadeh
Tadbir,
Vol. 26,
No 281,
2016
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"Self-Steam and Brand love"
Mohammad Rahim Esfidani,
Siheil Nejat,
Hosein Bahmani
new marketing research journal,
Vol. 5,
No 4,
pp.1-20,
2016
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"Customer response to the retailer’s unethical behavior"
Vahid Gholizadeh,
Mohammad Rahim Esfidani,
Iman Ahmadi
Journal of Strategic Managemeng Researches,
Vol. 21,
No 58,
pp.9-27,
2015
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"Sports sponsorship and customer loyalty"
Hamid Reza Nejad Ali,
Mohammad Rahim Esfidani,
Mohammad Parivand
Sport,
Vol. 7,
No 32,
pp.119-132,
2015
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"The Relationships between Power and Dependence in Marketing Channels from Target Perspective: Case of Iran Handmade Carpet Art-Industry"
Shahryar Mohsenin,
Mohammad Rahim Esfidani,
Hamidreza Hassanzadeh,
Hossein Khanifar
Journal Of Organizational Culture Management,
Vol. 13,
No 1,
pp.67-89,
2015
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"The Effects of Variety Seeking and Novelty Seeking on Tourists’ Revisit Intention (Case study: Tehran’s tourists)"
Hosein Balouchi,
Mohammad Rahim Esfidani,
Alli Amouei Ojaki
Journal Of Business Management,
Vol. 7,
No 1,
pp.43-65,
2015
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"Effectiveness assessment by psychological and managerial theories"
Vahid Araee,
Mohammad Rahim Esfidani
Human Resource Management Researches,
Vol. 6,
No 3,
pp.67-49,
2014
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"Ethical Behavior in Marketing (Personal Selling)"
Majid Goli Motlagh,
Hashem Aghazadeh,
Mohammad Rahim Esfidani
business management perspective,
Vol. زمستان 92,
No 16,
pp.113-132,
2014
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"Consumer Behavior and the Internet Marketing Strategies"
Seyed Reza Seyed Javadin,
Ali Divandri,
Mohammad Rahim Esfidani
IRANIAN JOURNAL OF TRADE STUDIES,
Vol. زمستان 92,
No 69,
pp.182-159,
2014
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"BI in Insurance Industry"
Tahereh Abdari,
Mohammad Rahim Esfidani
Journal of Concrete Structures and Materials,
Vol. 15,
No 40,
pp.10-17,
2013
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"Decision making Style in Home Appliance Market"
Shahryar Mohsenin,
Mohammad Rahim Esfidani,
mohsen karami,
Ahmad Khaje Dehaghani
Journal Of Business Management,
Vol. 5,
No 2,
pp.149-168,
2013
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"Service Quality Dimensions"
Ali Asghar Sajedi Far,
Mohammad Rahim Esfidani,
Tahmours Hasangholi Pouryasouri
business management perspective,
Vol. زمستان,
No 12,
pp.129-148,
2013
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"studying the Influence of Organizational Factors om the Acceptance of Using Combined Heat and Power Plants (Small-Scale Generation) by Organizational Consumers"
Mehdi Momeni,
Mohammad Rahim Esfidani,
Ali Heidari
new marketing research journal,
Vol. 2,
No 2,
pp.37-50,
2012
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"the sffect of electronic services quality on trust-building in online customers of tehrab's Brokerage Firms"
Ali Asghar Sajedi Far,
Mohammad Rahim Esfidani,
Mohammad Hosein Vahdat Zadeh,
Meysam Mahmoodi Azar
Journal of Information Technology Management,
Vol. 4,
No 11,
pp.47-68,
2012
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"e-Commerce Readiness and ROI: Meta-analysis"
سعید فتحی,
Mohammad Rahim Esfidani,
Parisa Yaghobi
JOURNAL OF DANESHVAR BEHAVIOUR,
Vol. 2,
No 1,
pp.41-54,
2012
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"The Effect of e-Service Quality on Trust and Satisfaction"
Tahmours Hasangholi Pouryasouri,
Mohammad Rahim Esfidani,
Ali Asghar Sajedi Far,
Ebrahim Mohammadi
Quarterly Journal of New Economy & Commerce,
Vol. پاییز 91,
2012
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"Investigation of Customer Compliant Behavior From After Sales Service of Saipa Company"
Hamid Zare,
Mohammad Rahim Esfidani,
Masoud Mosavi
Journal Of Organizational Culture Management,
Vol. 10,
No 1,
2012
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"The Analysis of the Effect of Electronic Service Quality on Online Customer Retention in Tehran Brokerage Firms"
Mohammad Rahim Esfidani,
Tahmours Hasangholi Pouryasouri,
Ali Asghar Sajedi Far
Journal of Management Sciences,
Vol. 7,
No 25,
pp.21-44,
2012
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"Comparative Overview of the Status of Iran's Packaging Industry with other Countries"
روح اله نوری,
Mehdi Fathollah,
Mohammad Rahim Esfidani,
Afshin Ali Pour Pijani
JOURNAL OF PACKAGING SVIENCE AND TECHNIQUES,
Vol. 3,
No 9,
pp.32-45,
2012
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"B2B eCommerce"
محمد مهدی پرهیزکاری,
حسین عباسی اسفنجانی,
Mohammad Rahim Esfidani
بررسی های بازرگانی,
Vol. بهمن و اسفند 90,
No 51,
pp.71-82,
2012
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"A Roadmap for Single Window Implementation"
Mohammad Rahim Esfidani,
احسان آقاجری
بررسی های بازرگانی,
Vol. 1,
No 51,
pp.15-18,
2012
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"Strategic issues in IT"
لطف اله فروزنده ,
حسین عباسی اسفنجانی ,
Mohammad Rahim Esfidani
بررسی های بازرگانی,
Vol. 9,
No 49,
pp.2-9,
2011
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"e-Commerce education Package"
روح اله نوری,
Mohammad Abooyee Ardakan,
Mohammad Rahim Esfidani
quarterly journal of research in educational systems,
Vol. 5,
No 13,
2011
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"Effect of the Internet on Insurance Marketing Performance"
الهه اسماعیلی آهنگرکلایی ,
Mohammad Rahim Esfidani,
علی رضا دقیقی اصلی
Insurance Journal,
Vol. 26,
No 102,
pp.83-113,
2011
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"Internet Marketing Strategy"
Seyed Reza Seyed Javadin,
Mohammad Rahim Esfidani,
حمید اسفیدانی
business management perspective,
Vol. 10,
No 5,
pp.111-125,
2011
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"Consumer Behavior Pattern and Internet Marketing Strategy: home appliances industry"
غلامحسین نیکوکار ,
Ali Divandri,
عبدالحمید ابراهیمی ,
Mohammad Rahim Esfidani
Journal Of Business Management,
Vol. 1,
No 2,
pp.135-150,
2009
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"Use of information technology (IT) in a sustainable competitive advantage, leading companies manufacturing case study"
Hashem Aghazadeh,
Mohammad Rahim Esfidani
IRANIAN JOURNAL OF TRADE STUDIES,
Vol. 12,
No 46,
pp.89-117,
2008
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"Assess the maturity level of the top exporters of electronic commerce in 1382"
Hashem Aghazadeh,
Mohammad Rahim Esfidani
Tahghighat-E-Eghtesadi,
Vol. 41,
No 75,
pp.75-109,
2006
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"zzzz"
Ahmad Jafar Nezhad Chaghoushi,
Mohammad Rahim Esfidani
women's studies sociological and psychological,
Vol. 7,
No 1,
pp.104-77,
2005
Conference Paper
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"Business to Business Brand Personality: The Effect of Purchase Complexity and tendency to Long-Term Relationship"
Mohammad Rahim Esfidani
CBIM 2016,
2016
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"Brand Identity Structural Modeling in B2B market of IT industry"
Mohammad Rahim Esfidani,
Sara Ramezani
2015 Center for Business & Industrial Marketing Workshop,
2015
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"The Effect of the Channel Integration Quality on the Intention to Purchase from Omnichannel: Mediating Role of Perceived Fluency"
یاسر ترکانلو,
Mohammad Rahim Esfidani,
سیدجعفر زنوزی
International Congress on Management, Economy, Humanities and Business Development,
2024
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"Consumer Behavior and Economic Crisis (Sanctions and Cronavirus)"
Mohammad Rahim Esfidani
Global Business Management Excellence,
2021
-
"The Impact of Cognitive Age on Fashion Buying Behavior"
هما آزمایش فرد,
Mohammad Rahim Esfidani
National Conference on Improvment and Rebuilding of Organization and Businesses,
2020
-
"Study Factors influencing the willingness to buy green products"
Mohammad Rahim Esfidani,
Mahdi Mohazabi,
Siheil Nejat,
Fatemeh Toopa Esfandiari
Green Economics,
2015
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"Integrated Marketing Communication Model"
Masood Sadeh Del,
Mohammad Rahim Esfidani
International Management Conference,
2014
-
"The Effect of Casual marketing on the Loyalty and Brand Attitude"
Hamidreza Hassanzadeh,
Mohammad Rahim Esfidani,
Maryam Sarikhani
First National Marketing Conference,
2014
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"Strategic Performance Assessment"
Ali Asghar Sajedi Far,
Ali Hashemzehi,
Mohammad Rahim Esfidani
international Conference on strategic management,
2013
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"Barriers of the e-Commerce Implementation in the Insurance Industry"
Hasan Farrokh Zadeh,
Ali Asghar Sajedi Far,
Mohammad Rahim Esfidani
Insurance Business,
2013
-
"Packaging Industry Value Chain in Iran"
روح اله نوری,
Mohsen Salehi,
Mehdi Fathollah,
Mohammad Rahim Esfidani,
Mojgan Rahbar Azad
Logistic and Supply Chain,
2012